Nitpick Productions

Audio Production, Booking Management & More

MEET THE TEAM

NIKO ZORICH

OWNER / HEAD ENGINEER / GRAPHIC DESIGNER

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Howdy. I’m a producer/audio engineer, musician, and graphic designer from Sugar Land, Texas. I studied Contemporary Writing & Production at Berklee College of Music in Boston, MA and graduated from The Recording Conservatory of Austin with a Certificate in Recording Arts.

I’ve been a detail-oriented and meticulous person since I was a child and was always fascinated in the work that went on behind the scenes. As time progressed I began to lose interest in the music I was listening to, and decided I wanted to learn how to make my own.

I began amateurishly producing my own original music in 2011 to train this new skill, and eventually ended up focusing a lot of that energy into networking with other local artists to work for them, learning new things as I went.

Along the way I began toying with the visual arts to further assist my artists/clients in legitimizing their content for consumption. I’m now comfortably operating as a go-to freelance graphic designer for the local community and scene, creating flyers, album covers, promotional content, website assets, and much more.

Since then, I’ve gained a hefty amount of audio production, songwriting, graphic design, and indie advertising experience, and have gotten to be part of a handful of big and exciting projects. Come make yours one of them!

Niko says he excels most with audio post-production/editing, brand identity through graphic design, composition/songwriting/film scoring, and website design. Things he hopes to get better at include video production, animation, sound design, and advanced recording techniques.

ASHLEY DAWSON

EVENT COORDINATOR / BOOKING MANAGER
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For as long as she can remember, music has been a huge part of Ashley’s life. She’s always loved playing and writing music, but knew by a very young age she wanted to be a part of the business side of things. After having worked as promotional manager for artists in Scottsdale, Arizona, she quickly found a niche love for marketing and management, and has been pursuing that passion for over a decade.

A few years later she packed her bags and began professionally booking shows for a circle of artists here in the greater Houston area, becoming manager for local indie trio Islands of Pear, and going on to start her own project, Chancla Fight Club. Since first dipping her toes the music industry, she’s made huge leaps with artists she’s worked with and has grown to be a very knowledgeable and dedicated asset to any project she’s a part of.

With a special place in her heart for dreamers, she looks forward to becoming a part of your artistic journey here at Nitpick and beyond.

 

ALEC ZORICH

BUSINESS MANAGER

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Following in Niko’s footsteps, Alec has been involved with music his whole life as well, playing drums, bass guitar, and singing. He attended the Conrad N. Hilton College, University of Houston for a B.S. in Hotel and Restaurant Management with an emphasis in Lodging Management and a minor in Beverage Management and Marketing.

He has traveled abroad throughout Asia, including living in Seoul, South Korea during a semester study abroad at Sejong University. During this time, he was a part of a jazz/pop band and played multiple shows throughout South Korea.

Multinational business, law, and international trade has always fascinated Alec, influencing his career path towards international hospitality, entertainment, and law. With attention to detail and an affinity towards numbers, Alec is here to manage the books at Nitpick and ensure your projects are taken care of in the most professional manner possible.